Web sites are viewed on many different devices – desktops, laptops, tablets, and phones. A responsive web design is one that will look perfect on all these devices.
In what way is it responsive?
Different devices are not only different shapes but also they are viewed in different orientations, such as the landscape mode of a desktop and the portrait mode that is more likely to be used on a mobile phone. A responsive web design responds to this, so the content columns are only displayed on a larger screen and a mobile-friendly appearance will be adopted for viewing on a phone. This can mean the use of flexible grids, images, and layouts for a seamless experience.
How to create responsive web design
Creating a responsive web design is complicated. Even if you are confident in setting up a basic website, this is an instance when it will be best to call in the professionals to get the best results. Use an internet search to find out what web designers in your area have created; for example, anyone in the Northampton area could use the search term website design Northants to get results such as
https://wtbi.agency/what-we-do/website-design-development/northants/.
Advantages of responsive web design
As a website offers a consistent experience across different devices, it will increase the engagement rate due to users being able to respond even when on a smaller mobile device.
A responsive website is more likely to bring return visitors, and the more user-friendly experience is helpful in retaining customers.
A responsive website facilitates use when on the go. A website that is only at its best on a desktop will only be accessible when your customers are at home; however, a responsive website means they can check your site from anywhere with an internet connection.
By providing an easily accessible and user-friendly experience, you will be more likely to attract and retain customers. This can give you an edge over your competitors, boosting your profitability.
